MANAGER, NATIONAL ACCOUNTS - ON PREMISE
Company: myGwork - LGBTQ+ professionals & allies
Location: Fontana
Posted on: October 25, 2024
Job Description:
This inclusive employer is a member of myGwork - the largest
global platform for the LGBTQ+ business community.
Find out if this opportunity is a good fit by reading all of the
information that follows below.
Job DescriptionTitle: Manager, On Premise National AccountsSalary
Band: 5Diageo is a global leader in beverage alcohol with an
outstanding collection of brands including Johnnie Walker, Crown
Royal, Bulleit and Buchanan's whiskies, Smirnoff, C--roc and Ketel
One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and
Guinness! Our performance ambition is to be one of the best
performing, most trusted and respected consumer products companies
in the world. We are proud of the brands we make and the enjoyment
they give to millions. We are passionate about alcohol playing a
positive role in society as part of a balanced lifestyle. It is
central to our purpose to celebrate life, every day,
everywhere!Purpose/Scope Of RoleResponsible for the development and
implementation of annual customer plans for designated National
Account Customers. This role will improve value performance for
Diageo brands through the execution of priority sales drivers,
turning data into insights, and then into customer/guest centric
ideas that drive new points of distribution, permanent menu share
growth, ultimately delivering our DIAGEO value share growth
ambition.Role, Key Results
- Build AOP - Activity, Budget, Volume, dNSV
- Grow NEW Points of Distribution of Key Flight Plan Brands
- Deliver NEW Top Serve Signature Drinks for Diageo brands
- Plan Attainment
- RFP Presentations
- Joint Business Planning with Customers
- Financial Management
- Third Party Vendor NegotiationsRole, Key Responsibilities
- This person leads and manages the direct links between all
partners (> 300 touchpoints)
- Work closely with Marketing to align with customer initiatives
and develop agency briefs.
- Leverage Diageo assets to independently build out RFPs for all
National Customers.
- Work with Channel Marketing to mine actionable insights from
data agencies such as Technomic, CGA Nielsen, etc.
- Work with CP&A & Brand teams to use national platforms and
resources to build programs and relationships with key
customers.
- Coordinate with divisional Activation teams to demonstrate
local assets, allocations of local MBNs, visiting distillery
personnel, and to participate in division-led initiatives.
- Coordinate with consumer planning to use their unique tools and
agency relationships to drive uncover sales opportunities.
- Leverage the Diageo Collaboration Center to demonstrate Diageo
capabilities to support customer needs.
- Coordinate across all Diageo Commercial Divisions to enlist and
drive support for prioritized NAOP initiatives to improve
implementation.
- Work with Category Development Team to use bespoke research
with prioritized customers.
- Work across the supply chain in both Diageo and distributors,
both to communicate with customers, and to uncover opportunities to
facilitate logistical flow.
- Customers
- Lead Diageo selling efforts at Customers' Corporate
Headquarters that deliver annual dNSV, New distribution, permanent
menus and share goals.
- Build strong, mutually beneficial relationships with Beverage
Buyers. Become the consultant that they call first with a question
or an idea.
- Build and deliver RFPs based on customer request, but also
uncover and ideate against self-discovered opportunities.
- Determine if level of investment is consistent with level of
results. Develop clearly defined targets to be obtained.
- Work with Customer Brand Marketing teams to ensure that our
programming ideas adhere to brand essence and demographic
targets.
- Work with culinary teams to ensure that our programs complement
food offerings.
- Support training department needs through DBA and ad-hoc
requests.
- Build relationships with key operators to gain support for
mandates, features and menu listing, and to support their
individual needs.
- Establish working relationships with franchisees, supporting
their unique programs. This has the potential to be as complex as
the headquarter relationships.
- Distributors
- Work with distributor Trade Development teams to address supply
needs across ALL US distributors in 50 states.
- Leverage Dedicated distributor NAOP team to drive local sales
teams performance (especially relevant to hotels).
- Engage with non-dedicated distributor NAOP teams to support our
initiatives and influence customers (approximately 50 people
between SGWS, BBG & RNDC).
- Agencies
- Leverage data from industry business intelligence agencies to
uncover insights.
- Lead negotiations with 3rd party NAOP Marketing agencies to
gain mandates, menu placements, and NEW distribution.
- Work closely with creative agencies for bespoke program
development.
- Leverage DHP to support training, activations, and event needs
at HQ.
- Coordinate with state liquor stores in control states to
address supply needs.Qualifications And Experience Required
- 7+ years relevant selling experience
- Minimum of 5 years account management experience with major
markets and key customers
- Sales / customer management experience with a major CPG
company
- Experience working across a diverse beverage alcohol
distributor network preferred
- Proven success influencing and developing customer/market
strategies and execution plans
- Working cross-functionally within organization, proven
management of multiple partners
- Strong communication and influencing skills are required
- Expected to be extremely self-motivated and goal-oriented
- Bachelor's Degree RequiredWorker TypeRegularPrimary
Location:Off Site CaliforniaAdditional Locations:Job Posting Start
Date2024-06-11Salary RangeMinimum Salary:$110400Maximum
Salary:$184000At Diageo certain roles are eligible for additional
rewards, including annual incentive payment and stock awards.
US-based employees are eligible for healthcare benefits, retirement
benefits, short-term and long-term disability coverage, basic life
insurance, wellness benefits and industry leading parental leave,
among others. (Benefits/perks listed may vary depending on the
nature of your employment with Diageo and the country where you
work.) The salary range displayed is the salary range for the
role's primary location.
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Keywords: myGwork - LGBTQ+ professionals & allies, Rialto , MANAGER, NATIONAL ACCOUNTS - ON PREMISE, Executive , Fontana, California
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